CPG Spotlight: Pepsico uses advanced analytics to deliver best-in-class assortments for its shoppers

Paul Nash, European Head of Perfect Store, Pepsico

22 mins

November 5, 2020

Paul Nash, European Head of Perfect Store, Pepsico discusses how its using data science and advanced analytics to make better, faster and more accurate decisions on its assortment offering, in an effort to adapt to new trends, combat competitive intensity and more effectively serve retailers and shoppers.

Topics covered:

  • Category Planning
  • CPG Manufacturers
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