Marketing 360: Personalizing the path to purchase

Discover what 50 US retailers told us in this survey conducted by EIQ Research

The survey focuses on the challenges faced by retailers in planning and acting upon customer intelligence, omni-channel marketing, and personalization programs in the U.S. This report summarizes the findings from a 50-retailer survey of leading grocery, do-it yourself and consumer electronics retail chains. Not got time to read now? Download as PDF.

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