As data becomes ever more available and AI mainstream, planning cycles will be determined by customer data rather than traditional, category management approaches that are time-bounded. Major changes are ahead for how retailers and suppliers execute category resets and assortment planning cycles. Retailer Leader Editor-in-Chief, Mike Troy, interviewed Ryan Powell, VP Merchandising & Category Management at Symphony RetailAI to get his perspective on how AI is challenging and enabling a new generation of category management.
- Learn more about how AI is impacting category management in whitepaper, “Artificial Intelligence: Opportunities in Retail”
- How can category managers leverage AI and get prescriptive category recommendations? By asking CINDE, the Alexa of FMCG Retail. Learn more.