One chance to make a great first impression
Customer-centricity is key to thriving in an omnichannel environment. And the store layout – from its impact on journey mapping to its ability to influence basket size through merchandising and promotions – is a key part of the customer experience.
Customers may not understand the difference between macrospace and microspace decisions, but their basket size and trip frequency will provide very direct feedback. More than just an operational toolset, our store and floor planning solutions incorporate customer decision trees, purchase behavior, and analytics to optimize the space plan.