Accurate shelf space planning is critical to delivering customer-centric, space-aware assortments

Accurate shelf space planning is critical to delivering customer-centric, space-aware assortments

Localized, store-specific planograms increase customer satisfaction, sales and item availability. Symphony RetailAI Space Planning enables retailers and CPG manufacturers to easily blend statistical modeling with customer behavior and key business drivers for shelf layouts that satisfy your most valuable customers. You’ll do this while adhering to inventory rules, physical constraints and merchandising strategy.

5%
Category growth
2%
Improvement in inventory levels
25%
On average decrease in OOS

Collaborate and automate space planning to meet customer expectations

The shelf is a dynamic environment. It’s where shoppers make both planned and impulse purchases, and where store associates stock shelves to satisfy in-store shoppers and also pick products to support their online channel. But without the consistent execution of optimized planograms at the store level that meet customer demand and expectations, even the best category management strategy can underperform in actual execution.

Meet customer expectation at the shelf

With Symphony RetailAI Space Planning, you’ll generate store-specific shelf layouts that accurately reflect category strategy and customer needs, along with SKU adjacencies, adhere to physical constraints and automatically incorporate merchandising guidelines. This streamlined and connected approach is easily deployed and adopted by employees. Avoid siloed space planning that’s disconnected from upstream assortment decision making, mismatched space allocations, and inefficient use of employee time.

Automated, customized planograms

Our shelf planning solution drives efficiency for category planning teams. It automates the process by which store cluster and resulting store-specific planograms are generated.

Our planogram software enables store-specific shelf layouts that ensure must-stock items are always included, and that SKU adjacencies and merchandising rules observed, so customers have a consistent and localized experience at the shelf and the items they want are always available.

Collaborative category and assortment  planning

Nothing diminishes efficiency like disjointed execution of day-to-day tasks, and an inability to smoothly incorporate strategic initiatives. Symphony RetailAI Space Planning enables rapid and accurate planogram creation that maximizes space and efficiently executes demand-driven category and assortment management. All users, whether at headquarters or in the field, can easily collaborate on planogram changes in real time, via the cloud and on any device, any time – delivering the critical visibility the entire organization requires.

Closing a store for refurbishment is never an easy decision when competitors are near by. When we started, the goal was to retain 27% of the business, we actually retained 70%! So not only are we keeping the existing customers, but we’re also growing the business.

Kevin Stafford VP Marketing
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30 years

Of retail and CPG leadership

1200+

Customers in 70 countries

25

Of the top 25 CPG manufacturers

15

Of the top 30 grocery retailers globally